Inside cabi Blogger Day

Cabi had its first #CabiBloggerDay where a select group of
bloggers were invited to get an inside look of the many aspects of Cabi’s home
office in Southern California. Today I want to make you feel like you came along
with me! Bonus:
There’s also a video of the day at the end!

SHOP MY LOOK:

Cabi “Verde Jacket” |Cabi “Crop Top” |Cabi “Go-To Trouser”

Pictured above with fellow bloggers The Stylish Senorita and Fashionista Momma

Our itinerary was jam-packed from the minute we walked in the door and welcomed us with pink champagne (they sure know their way to a blogger’s heart)!

We had breakfast while getting to know part of the Cabi Executive Team who shared their inspiring stories of how and why they became a part of Cabi- from wanting more flexibility in their schedule to meeting new friends to wanting to be part of a women movement and more.

Then it was off to see the inner workings of the company! We started with a tour of
the warehouse, the shipping department and then meeting with the Cabi Design Team in their chic workspace (below).

Below is Style Director Becky Janzen giving us all sorts of style inspiration!

The presentation from the Design Team (Kat, Becky and the other ladies) was one of my favorite parts
because I could see the passion for fashion in their eyes. They demonstrated
how they mix and match the Spring 2016 collection emphasizing how versatile each piece is,
the inspiration behind it and how important print and cut are (we even got to
meet the pattern makers!)

Then we got an exclusive sneak peek of the Fall 2016 collection
which has since been unveiled at cabi Scoop (see here). I loved how the Cabi
design team described how they came to design these pieces and how they form a story
behind each theme (i.e luxurious bohemian). Now I’ll think of their inspo when wearing the pieces!

We saw all of the operational and design but then we got to the Heart of cabi Foundation presentation which really took my admiration
for cabi to a new level seeing as they empower women here and across the globe
with their charitable efforts. Read about cabi Foundation here!

After lunch we went beyond design into creative where Creative Director Daniele Trussardi spoke on taking the collection and creating a story via a catalog and the “notion” which ultimately gives cabi Stylists additional tools to show their customers the many ways to style cabi pieces. Sadly, I have no
pictures as it was all top-secret stuff, but take my word for it until the Fall 2016 collection catalog is unveiled, it’s amazing!

Then it was back to basics! We got to experience a cabi Show hosted by Cheryl Higgins (VP of Sales) and Kim Carpenter (one of the Founders). To give you an idea, these shows are hosted by cabi Stylists all across the country! In them, cabi Stylists show and sell the cabi collections while creating a fun environment where you can shop among friends and try on the clothes. Interested in attending a show near you? Find a Stylist here!

We concluded our day doing what style bloggers do best- styling an
outfit! We raided the racks of cabi’s Spring 2016 collection and then headed off to
get our makeup and hair touched up for an in-house professional photo shoot. Here are some behind the scenes and the final outcome:

I want to thank the cabi team and HL Group who treated us to an
awesome day at the cabi HQ. I had an amazing time and learned so much. The day
was truly inspiring and made me that much more excited to continue to work with cabi.

And now here’s some footage of the day courtesy of cabi.

If you would like to learn more about cabi don’t hesitate to leave a question in the comment box or peruse cabi’s website here.

☮ & ♥,

Pau

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